The Jessica Simpson Collection - a collaboration among the singer, her mother and sister Ashlee Simpson - includes a children’s line, home goods and footwear. Unlike a slew of celebrity brands that launched around the same time in 2005 and flamed out - including Mandy Moore’s Mblem line, Lindsay Lohan’s Leggings, 6126, and Miley Cyrus’ collaboration with Max Azria for a line at Walmart - Simpson’s brand has had staying power. Sequential grew it rapidly, with yearly sales at retail topping half a billion dollars before the pandemic, according to a source close to the company. Sequential Brands bought a 62.5 percent stake in Jessica Simpson in 2015 for $117 million from Vince Camuto, which had originally bought it for $15 million. A Jessica Simpson’s spring style event at Dillard’s on in Waco, Texas. Shares of Sequential Brands - whose other brands include Joe’s Jeans, Ellen Tracy and Caribbean Joe - plunged 38 percent to $17.02 on Tuesday. William Sweedler, who launched Sequential a decade ago, resigned as executive chairman over the weekend, according to a regulatory filing, to “pursue other matters.” Sweedler’s resignation, the filing said, “did not involve a disagreement with the company on any matter relating to its operations, policies or practices.” The 40-year-old former pop singer and her mother, Tina Simpson, are working with boutique investment bank Threadstone to raise cash to buy back the Jessica Simpson Collection from Sequential Brands, a licensing firm whose executive chairman has stepped down amid chaos at the company, according to a source. Jessica Simpson is scrambling to buy back her clothing brand from a struggling licensing company that is in danger of filing for bankruptcy, The Post has learned. Weight loss secrets from Kim Kardashian, Jessica Simpson and more: Expert reveals what not to do Jessica Simpson’s daughter flies with North West to see Katy Perry: ‘Supposed to see me first’Īshlee Simpson reveals what makes mother-in-law Diana Ross ‘nerve-wracking’ Millennials shocked by celeb ‘fat shaming’ in early 2000s: ‘Want to scream’
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